At RTi Research, we turn data into meaning, something that can be communicated simply and acted upon effectively. For nearly 40 years, we’ve been bringing the customer voice to the corporate decision-making process through our wide range of quantitative and qualitative marketing research services and methods. What’s different today are the technologies that allow us to gather and mine enormous amounts of data and the resulting struggle to figure out what it all means. Navigating this starts with understanding when to leverage new, innovative data collection and analytic technologies, techniques and methods, or when a traditional approach is best; and culminates in finding meaning in all that data and sharing it through innovative storytelling. Turning data into meaning is how we support our clients’ success.
|Vets & Pets: The Influence Veterinarians Have on What Today’s Consumers Are Spending on Their Pets||Pending|
|Capturing Health & Wellness Growth Opportunities in a Shifting Landscape: A High-Level Consumer Paradigm for Insights and Activation||Rejected|
|Strapped: Who’s Experiencing a Personal-Finance Crisis and How||Funded|
|How Americans Are Being Impacted by C19 (Free!)||Buy now|