Quester Consumer Pulse Report

To provide insight into the current consumer mindset, confidence in the economy, and spending plans for the next 12 months for only for a $100 charitable donation!

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100% funded

10% for you,
10% for your friend

About

Here’s an opportunity not only to gain this critical information, but also to experience Quester’s unique methodology for only $100. And, you’ll personally direct 100% of that $100 to one of the three charities listed below:

- The Red Cross Hurricane Relief Program
- St. Jude’s Children’s Hospital
- (RED) (fighting HIV and AIDS globally)

Objectives

  • Experience Quester’s unique quant-plus-qual methodology for only $100. And personally direct 100% of your purchase to one of the three charities listed under “Pitch”

Why?

Based on 1007 one-on-one online conversations conducted in April 2017 by Quester’s proprietary artificial intelligence moderator, this study provides both quantitative data and rich qualitative insights that go deep into the “whys.” You’ll see which categories consumers plan to spend more on … and less on!

Methodology: Qualitative/Quantitative

Qualitative Design

Number of research sessions (or interviews) by specific approach:

1007 one-on-one online conversations with Quester's artificial intelligence moderator

Qualitative Research Target

Gender: 50% Male, 50% Female

Ethnicity: Approximates national population distribution

Ages:

Geography: US Only; Approximates national population distribution

Number of Markets: 4

Quantitative Design

Number of Interviews: 1000

Interview Length: 30 minutes

Quantitative Research Target

Gender: 50% Male, 50% Female

Ethnicity: Approximates national population distribution

Ages:

Geography: US Only; Approximates national population distribution

Deliverables

Reporting: Summary Report

Presentation: Web-based

Timing: weeks from funding to delivery of final report

Supplier

Company: Quester

Previous Projects: 1

Rating:

Supplier's Qualifications:

Quester is a consumer intelligence company that believes in understanding people as people and not just as consumers. Quester researchers leverage an award-winning artificial intelligence backed software moderator to develop one-on-one conversations, blending qualitative and quantitative into a single phase conducted at scale (quantitative sample sizes). Marketing scientists and linguistic analysts collaborate to produce a comprehensive analysis that goes beyond data to bring a full and complete story to life. With offices in Des Moines, IA and Chicago, Quester has conducted thousands of studies for companies across the U.S., including many on the Fortune 500 list. For more information, visit Quester.com.

Incentives

Buy three shares ($300 – again, 100% of which you’ll personally direct to one of the three listed charities) and receive a consultative phone call to review the findings with the lead researchers.

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06/09/17

Great concept! Great causes! Great way to try Quester!

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